Privacy Policy

AutSync is dedicated to protecting your personal information and respecting your privacy. This Privacy Policy outlines the types of information we collect, how we use it, and your rights regarding that information. By accessing or using our Services, you agree to the practices described in this Privacy Policy.

Information We Collect

We collect different types of personal information depending on how you interact with our Services.

We collect information you provide when creating an account, connecting advertising platforms, or contacting support.

• Account Information: Name, email address, phone number, company name, GST number
• Platform Tokens: Meta Ads, Google Ads, Amazon Seller Central credentials
• Usage Data: Features accessed, session duration, clicks, error logs
• Technical Data: IP address, browser type, device OS, referring URLs

How We Use Your Data

We use the collected information to enhance and personalise the smooth functioning of our Services. Specifically, we may use your information for the following purposes:

• Service Delivery: Provide and personalise AutSync services for your D2C business
• Payments: Process subscription payments via Razorpay / Stripe
• Communications: Send product updates and newsletters (opt-out available)
• Compliance: Comply with IT Act 2000 and DPDP Act 2023

How We Share Your Data

We do not sell, trade, or rent your personal information. We share data only in the following limited circumstances:

• Service Providers: Hosting, analytics, and payment processors (under NDA)
• Legal Requirements: Court orders or government requests
• Business Transfers: In the event of a merger or acquisition (users notified first)
• Consent: Only with your explicit consent for any other disclosures

Data Security

We implement industry-standard security measures including 256-bit SSL encryption in transit and AES-256 encryption at rest.

• SSL/TLS 256-bit Encryption: For all data transmission
• AES-256 Encryption: For data at rest on AutSync servers
• Security Audits: Regular third-party security audits and penetration testing
• Breach Notification: 72-hour breach notification per DPDP Act 2023

Cookies & Tracking Technologies

We use cookies and similar tracking technologies to collect and store information to enhance your experience. You can manage cookies through your browser settings at any time.

• Essential Cookies: Required for platform functionality
• Analytics Cookies: Help us understand user interaction patterns
• Marketing Cookies: Used to deliver relevant advertisements
• Opt-Out: Control non-essential cookies via your browser settings

Your Rights

Under the DPDP Act 2023 you have clear rights regarding your personal data. Contact privacy@autsync.in to exercise any of these rights.

• Right to Access: Request a copy of all personal data we hold about you
• Right to Correction: Update inaccurate or incomplete data
• Right to Erasure: Request deletion, subject to legal retention obligations
• Right to Data Portability: Receive your data in a structured, portable format
• Right to Withdraw Consent: Withdraw your consent at any time

Data Retention

We retain your data while your account is active. Upon deletion, data is removed within 30 days unless applicable law requires longer retention.

• Account Data: Retained while active + 30 days post-deletion
• Billing Records: 7 years as required by Indian GST and tax law
• Ad Performance Data: 2 years from collection date
• Support Communications: 3 years from last interaction

Children’s Privacy

AutSync is intended for business users aged 18 and above. We do not knowingly collect data from children under any circumstances.

• Service intended for business users aged 18 and above
• We do not knowingly collect data from minors
• Parents or guardians may request immediate data deletion
• Any violations are resolved within 72 hours of notification

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any significant changes via email or platform notice.

• Material changes notified via email 30 days in advance
• Minor updates effective immediately upon posting
• Previous versions available upon written request
• Continued use of the platform constitutes acceptance of updated terms

Contact Us

For any questions or concerns about this Privacy Policy, please reach out to our Privacy Team. We are committed to responding within 72 hours.

• Website: www.autsync.in
• Email: privacy@autsync.in
• Response Time: Within 72 hours